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SEEDIN

Pronounced as /Seed • In/
An option that explores with a period as part of the name, to give the brand a strong identity in the virtual tech space. Seed is strongly tied to capital and cashflow, and is repurposed as a verb here; ‘seed in’ invites you to join in, and start something new.

The logo retains its corporate colors of blue and gold, with blue representing the finance industry which signifies trust and stability while gold can be considered a color of wealth and is often a symbol of great accomplishment. The bracket can be represented as a programming language and also depicts the nature of the company as a tecnological company. It can also be translate the as ‘investing capital/funds in a business’.